According to a public image survey commissioned by Rotary International in 2010, people are much more likely to know about Rotary and perceive it positively as a charitable organization if they personally know a Rotarian.

Note the interesting point that "an average of only 16 percent of respondents said they would be likely to join a local Rotary club."   How many people live in this valley?  Mathematically, we're missing members. 

When was the last time you talked about Rotary to someone outside of Rotary? 

Click here to read more about this interesting survey.